So many months since the last, it's hard to remember the reasons I started this. Part of it was a release, but a lot was to try to make a difference someone... to teach something of what I've learned and maybe make it easier for someone else along the way. Just because I (and so many others) had to suffer without realizing what was in store, doesn't mean that everyone should go into this field blind.
But it's been so long since I've written that it's become rusty and I wonder if it's worth coming back to... but reading back over what I've written before, it's just as relevant, and nothing here has really changed.
So... here I go, right back to it. Hopefully more consistently this time.
And for starters, and maybe to jumpstart the process, I submitted one of my earlier articles from this blog to Talent Zoo, and much to my surprise, they accepted it! So, I guess at some point in the near future, I will be a "published" designer. (Hey, at this point, I'll take whatever publicity I can get.)
And one more day of freelance projects, and I'll be caught up, at least for a few days. I'm kind of looking forward to the break... something I haven't had in a very long time, and it's much needed.
We just went through a HUGE rebranding launch, combining three companies and all of their logos and collateral into one division. It was a nightmare, and quite frankly I never want to go through that kind of deadline again. We had 70 days to completely revamp everything... 100+ pieces of collateral, trade show booths, everything... you never realize how much stuff your logo is on until you have to replace it or redesign it.
I like the rebranding process... NORMALLY. This was too much, too fast with zero help. This was completely a single-handed restructure where the design was concerned. No one else was able to help during that entire time, and a body can really only take so many 20 hour days before things start to go horribly wrong. It's much harder to try to come back from than you imagine, not just a matter of spending a couple of days catching up on sleep. I've become quite the insomniac now and I'm not quite sure where it will end. Hopefully it'll be soon.
Something's gotta give somewhere... and right now, it's not at corporate.
Almost Reality
The joys of being a graphic artist. Or maybe not. Commentary on the insanity of life in corporate and freelance design.

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